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Market for Sony TV brackets set to grow

In a bid to improve its TV sales performance this year, Sony is hoping to both improve sales and cut costs. Currently, it is struggling to make its TV offerings profitable.

In terms of cutting costs, the manufacturer will seek out different sources for LCD panels, but in terms of sales, it may struggle. Currently Samsung and LG dominate the flat screen TV market and ambitious sales targets will have to be met in the face of continuing strong performance from these two electronics heavyweights.

Sony’s sales forecast for the year has been revised from 25m down to 23m with poor Christmas performance the major factor. However, the firm’s chief financial officer, Masaru Kato, said they hoped to exceed that in the year up to March 2012.

These figures compare poorly with Samsung and LG. Samsung predicts sales of 45m in the same period and LG 41m. However, set against that is the fact that the flat screen TV market is expected to grow by around 10 per cent in the coming year.

Pretty much ever TV that is ever released has a range of TV brackets that are suitable for it. Check the VESA spacing and confirm the maximum weight that can be supported by a bracket before committing to a purchase.

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